today is selling a Samsung 70-inch Smart 4K TV for $529, which the retailer says is $220 off the regular price. The deal is part of Best Buy’s holiday sale kickoff.

The Samsung set, model UN70TU6980FXZA, is not available at Amazon at any price. If you purchase the TV at Best Buy, you can also get $50 off the company’s Total Tech Support service.

The monster-sized TV comes with two HDMI inputs, 4K HDR 10+ support, Amazon Alexa and Google Assistant voice-enabled remote, 60 Hz refresh rate, and dozens of streaming apps such as Apple TV+, Disney+, Hulu, Netflix, and YouTube TV. (Subscriptions required on some apps.) visitors have given the set a rating of 4.5 out of a possible 5, based on 62 reviews.

“Great price,” wrote one verified buyer. “Could not find reviews on the model anywhere, it list in specs that there is not screen mirroring, however, there is. Easy to set up, Samsung account allows you to control TV from iPhones. It also has Apple Airplay! All apps available Disney+, Hulu, Netflix, Amazon TV, Apple TV, YouTube, Spectrum etc. I’ve seen bigger pictures on some 4K TVs but, my view is without any adjustments to the settings.”

“I took advantage of the early Black Friday special pricing,” wrote another verified buyer. “Hands down best tv for the price. Had to adjust picture settings to maximize picture quality while while watching sports and movies. My advice is to turn off “soap opera effect” setting while watching a movie and turn it back on while watching live sports, huge difference for both. I also added accent led lights to back of the t.v to give it an extra touch. The remote takes a bit to get used and navigate but practice makes perfect. Overall satisfied with my purchase.”

To learn more about the Best Buy deal, click here.